Food Tank had the opportunity to speak with Crop One Holdings CEO Sonia Lo about the origins of the organization and how it hopes to solve current food system issues impacting the cities of the United States and go “Beyond Organic.”
FreshBox, near Boston, is proudly among the only commercial farms that are “gross margin positive” according to its CEO, Sonia Lo. Her farms are modular, built in 320-square-foot shipping containers, each with its own temperature, humidity, and airflow customized to the needs of a crop. Numerous containers can be networked together in a single warehouse, to benefit from the economies of scale of a larger installation, while maintaining the flexibility of smaller ones. “There’s a 20-degree difference between what romaine grows at and what basil grows at, so in a single space, you’re not optimized for any one plant. Containerization is our solution for that,” Says Lo. This approach allows crop yields per square foot as much as 2,000 times that of field farms, she says.
Inside an old ginger ale factory in Millis, Freshbox Farms has 8-by-40 foot containers lined up, each connected to a water purification and air filtration system. Inside every container is a hydroponic farm growing an acre’s worth of leafy greens. But, before we can even enter one, the company’s senior vice-president of plant science and product development, Deane Falcone, and I suit up in lab coats and hair nets so we don’t bring in insects that can damage the plants.
No doubt you’ve seen several indoor agriculture companies that claim to be the best at growing leafy greens (lettuces, herbs, etc.) indoors. For any number of reasons, they claim to be better than their peers who are also vying for your funding dollars. But how do you tell the difference between them?
Here are seven simple metrics that will tell you if the company is worth your investment dollars.
Sitting in between a few of these models is Fresh Box Farms, a Boston-based indoor operation currently farming out of shipping containers, but soon building a facility the equivalent to 200 of those, admittedly moving on from the container model. CFO David Vosburg says that though containers were a great place to start, in the long run concentrating labor into one big operation makes more sense.
As CEO of FreshBox Farms in Millis, Mass., Sonia Lo ’84 is also interested in local food and using new technologies to create it. FreshBox has pioneered the use of high-density, high-yield, pesticide- and GMO-free vertical hydroponic farming in indoor enclosures. Hydroponics is a method of agriculture that uses nutrients in water, rather than soil, to grow plants. Lo’s company plants heirloom seeds to support biodiversity, regulates nutrients by parts per million, and refines LED lighting to match the exact spectrum of light plants need to thrive. That means she can grow more greens using less water — roughly 2,000 times less water than conventional agriculture — and faster, too.
For FreshBox Farms, an indoor farm operational since 2015 at an old factory site in Millis, Massachusetts, around 30 miles outside of Boston, the technology is important–it is, after all, what enables the greens to grow–but it’s not sacred. “We’re equipment agnostic,” Sonia Lo, the CEO of Crop One Holdings, FreshBox’s parent company, tells Fast Company. “There are people out there doing great work to perfect lights, trays, control systems, nutrient dosing systems–we focus on growing as much as possible.”